Thursday 21 October 2010

Target Audience Profile:
  • Lady's and Gents aged between 15+
  • Like the thrill of horror movies and like to be surprised
  • Have allowances of £10 a week in addition to school and work fees
  • Are interested in the latest movies and trailers
  • Have a very outgoing social life
  • Come from households with incomes of £35,000+
Ben and Carol
Ben aged 16 and Carol 17 are a couple. They both live in the city with their family in 4 bedroom flats. In their free time they like to hang out and watch movies together. Both are college students who study film studies hence their interest in having movie nights. Ben and Carol both have a wide collection of DVDs which they share between them. Ben's mum is a upcoming actress, for now she works as stock characters in horror/thriller TV dramas. Carol's mum is a reporter for the online version of the empire magazine.



 


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